The Pulse
A live view of community need, wealth and opportunity.
The Pulse is the awareness layer of Project Sunrise — NZF's strategic effort to build genuine community infrastructure across Australia. Together with REACH (the hard infrastructure of mosques and institutions networked into community presence) and the soft infrastructure of relationships built donor by donor, recipient by recipient, The Pulse gives us a live sense of what is actually happening in the community. Where need is rising. Where wealth sits. Where service is breaking down. Where opportunity is emerging — in time to act on it. Every dashboard here is a window into that awareness, built so we stop guessing about our own people and start seeing them clearly.
Each tile shows when its source data was last refreshed. Tiles flagged
Stale indicate
the underlying data hasn't refreshed in over 2 days — typically a
pipeline issue worth investigating. Refresh cadence:
Case Management 4×/day (AEST working hours),
Distributions & Budget 2×/day (8 AM + 6 PM AEST),
everything else 1×/day (5 AM AEST).
Overview
Clients & Cases
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Clients & Cases
Client Analysis
New and returning clients — current month, previous month and 12-month trend. Qualitative AI analysis of why clients are returning.
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Clients & Cases
Case Management
Triage, Response and Resolution SLAs by priority with AI-flagged breaches. Plus inactive-case tracking with AI categorisation of why each case has stalled.
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Clients & Cases
Distributions Reporting
Volume, value and reach of NZF distributions — filterable by period (FYTD, last 12 months, custom, etc.) with same-window prior-year comparison on every KPI.
Finance
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Finance
Zakat Budget Tracking
Rolling reforecast May 2026 – Jun 2027 with Zakat inflows and distributions pulled live from Xero by COA code, plus team allocation across remaining months.
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Finance
Distribution Reconciliation
CRM-to-Xero reconciliation of approved distributions vs paid bills, including bank-bounce detection for failed payments.
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Finance
Monthly Zakat P&L Recon
Month-end reconciliation of Zakat income vs distributions by account code, rebuilt on the 14th of each month once the prior month's P&L is final.
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Finance
Fraud & Compliance
Anomaly detection over distributions with AI second-pass review of top flagged transactions, plus review and dismissal workflow.
Marketing & Donor Engagement
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Marketing & Donor Engagement
Donor Analysis
Donor base growth, lifecycle stages, Zakat anniversary tracking, retention, acquisition channels and Sadaqah sustainability — 10 sections covering the full donor engagement playbook.
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Marketing & Donor Engagement
Donations Tracking
Weekly & monthly donations trend filterable by date range, donation type, program and source. KPIs with YoY comparison. Built for marketing campaign impact analysis.
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Marketing & Donor Engagement
Email Performance
Campaign engagement, broadcast vs automated workflow performance, donation attribution within a configurable window, list health audit and URL/UTM analysis.
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Marketing & Donor Engagement
Donor Segmentation
RFM-based donor segments (Champions, Loyal Recurring, At-Risk, etc.) with per-segment email frequency recommendations and a population-level send-pulse vs donation-pulse correlation.